China Business Consultancy

West meets East: Your gateway to China

Expand your business to China with us.

West meets East enables your business operations in China without miscommunication, prejudice or insecurity. 

West meets East solves transnational business challenges with high transparency, efficiency and trustworthiness. 

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Market Intelligence

West meets East provides you with a holistic view of the Chinese market in various industries. We use a combined methods approach with both traditional and automated market research methods. 
 

Our traditional methods include expert interviews, product showcases, and observations. 

Our automated method utilize data points from data banks, social media, and e-commerce.

In our market research reports, we give customized recommendations for market entry and business expansion strategies to enable your business success in China.

 

Business initiation market growth China consultation

Brokering

West meets East bridges the gap between your business and the China market. We provide you with one-stop-solution for your China-engagement including

  • Clearance approval
  • Brand localization
  • Product promotion (online / offline)
  • Establishment of distribution channels
  • After sale services 

Localize your brand strategy and fit your product design to the Chinese consumer behaviour are the most vital, yet challenging steps to reach popularity in China. Our team helps you reaching this goal to unlock the worlds biggest market.

 
West meets east business consulting China customer

Business Initiation

West meets East organizes high-value match-making opportunities for your company to meet your corresponding counterparts in China. 

Through our guidance as your consultant, mediator and interpreter, we facilitate in-depth dialogue to initiate new deals with competent and trustworthy decision makers in China. Thereby, we act in favour of your business matters at all time.

Our seminar of intercultural competencies prepares you with essential tips of doing business with China and teaches you how to overcome most common communicative challenges in cross-national cooperation.

Our Team

Nicole Neubauer-Han, Partner

With 8+ years of professional experience in medium-sized companies in Germany and China, Nicole has a comprehensive knowledge of German-Chinese intercultural communication and cooperation, practical experiences in the field of China market entry consulting as well as in project and knowledge management. Nicole is currently trained to be a professional conference interpreter (Chinese, German, English). She is dedicated on building bridges and improve understanding between Chinese and German people and businesses. Nicole is also a member of the management board of the German-Chinese High-Tech Alliance e.V. in Frankfurt.

Adrian de Riz, Partner

Adrian specializes on big data automated market research and has delivered multiple projects in Finance, Automotive, and Consumer goods together with Chinese counterparts. With his profound brokering experience in China, Adrian has successfully introduced several European consumer good brands to the Chinese first and second tier markets. Adrian holds a Chinese- UK- double Master degree with distinction in Business Analytics from the Xi'an Jiaotong-Liverpool University.

References

Contact us

You have questions?

Please send us an email to: info@westmeetseast.de

Call us on +49 176 80864477

Or use the contact form below

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© West meets East Business Consulting

2018 – 2020 All rights reserved

Europe Office

Am Neufeld 41 

65933 Frankfurt am Main 

Germany

China Office

1368 Expo Boulevard

Pudong, Shanghai

People’s Republic of China 

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